Previously known as Project Beast, being developed by From Software and produced by SCE Japan.
http://blog.us.playstation.com/2014/06/10/bloodborne-coming-exclusively-to-ps4-in-2015-new-details/#sf3256567
"In Bloodborne, the combat is based on intense life-threatening battles. One of the ways we are bringing that sense of danger to life is by keeping the deep strategic elements from Demon’s Souls, while also transitioning from the passive and block-and-attack style of Demon’s Souls to a quicker, more offensive and active combat style with close-range weapons and guns."
That's going to be a thing. Looking forward to it. \m/ \m/