I think it's a depressing sign of the times that it's both a general feeling of such huge amounts of wrongness that it can't just be put in a simple snappy tagline, and that it's generally being ignored and dismissed because it can't be put in a tagline n instantly understood. "What do we want? Womens suffrage/black rights/gay marriage!".So snappy and easy to understand.
But "What do we want? A working representational democracy that represents the people of america instead of the rich 1%; to have the banks and financial institutions that allowed the recession to happen, to continue with fat profits while unemployment rose, to be punished instead of rewarded; to have corrupt politicians to be ousted or at least to bear their mark of their buyers, truth, justice, reasonably priced love, and a hard boiled egg!" takes a bit of rehearsal and for subtitles to be turned on.
I guess you could go with "what do we want? To fix everything!" but it's a bit too broad.
With something like gay rights it's easy to understand the solution. You protests a bit, rise awareness, change public opinion, have laws written in, voilà gays can marry.
With this though it's harder to find a solution. You can raise awareness, and it seems the public opinion is definitely sure something in general is wrong with US atm. But where do you go from there? There's no political solution. You're gonna get the politicians you reckon are in the pocket of the financial institutions (that could easily pay to have laws changed regarding protesting in certain places at certain times changed), to change their ways, to vote in laws that would punish their beneficiaries and hurt their pockets?. All you can do is vote on who represents you. The elephant or the donkey, same two every four years. What would change? Just one group of politicians for another.
A protest doesn't make changes like this. You're looking for an R word (There's at least 2, I'd suggest the really long one that leads to a change of the C word that dictates how a country works)
Of course it doesn't help that most of your media are owned by "the 1%" so it's going to be hard to get support there. And if police continue like in Oakland someone will get killed. And it will turn ugly. And it's on a flip of a coin if it becomes a major outpouring of sympathy to the movement, or if the resulting riots that will happen make it easier to paint the whole thing (no matter how small a fraction involved) to be bad.
The weather is turning, it's going to be harder to stay out n camp. I think that'll tell you who is dedicated or not. Oh and the fact that unemployment is one of the issue does lend a healthy amount of supporters with the time to dedicate to camping out. So that's handy I guess. (Though it seems like some Americans I've seen are quite happy to mock and dismiss unemployed people as some kind of sub-class. Quite disgusting)